Responsible gaming as an interactive experience

Key facts

Client
Casinos Austria AG

Commissioned by
Chaka2

Occasion
Wings for Life World Run 2026

On-site implementation
Chaka2

Format
interactive multiplayer quiz on responsible gaming on a large event screen, controlled via smartphone

Platform
playvertise

For Casinos Austria AG, the Playsponsible Multiplayer Quiz was provided via our platform and used at the Wings for Life World Run 2026. As the agency, Chaka2 handled the implementation for Casinos Austria. The goal was to move responsible gaming out of the usual warning-sign corner and translate it, as an interactive multiplayer quiz, into a positive, contemporary experience that raises awareness for this important topic.

The multiplayer quiz made player protection something to experience actively rather than just communicate. Visitors engaged with the content in a playful way and encountered the topic in an environment connected to e-sports and competitive play. The result was a format that creates attention, activates knowledge and links responsibility with relevance.

The Wings for Life World Run provided the ideal stage: an event with emotion, reach and social impact. Out of this came a blueprint that does not separate brand building from responsibility, but brings both together effectively. Today the multiplayer quiz is also used at additional events to convey the topic in a lasting, hands-on way.

Impressions