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For every channel

Gamification, right where your audience is.

Whether at a trade show, in a storefront, on a public screen or directly on a smartphone: gamification works wherever people should pay attention.

Illustration: gamification use cases across different channels
Industries & use cases

The right use case for every industry

From marketing and creative agencies through retail and DOOH to recruiting and tourism: see how playvertise is used in your industry.

Use cases

Where gamification works

Trade show, retail, DOOH, mobile or your own website: each scenario has its own requirements. See which formats work where.

Trade shows & events

A trade show booth that gets played.

Trade show halls are loud, crowded and fast-paced. Gamification at the booth creates dwell time, highscore challenges draw attention and lead capture runs in-game.

Retail & storefront

A storefront that plays back.

Storefronts are visible 24/7. QR code on the window, game on the phone: passers-by become players who come back later.

DOOH & public screens

Screen advertising you play instead of ignore.

Public screens often go unnoticed. With gamification, advertising becomes interaction: playing instead of looking away.

Mobile

Gamification that fits in your pocket.

Mobile-only campaigns reach users via social ads, newsletters or QR codes on print materials.

Website & desktop

Your game, right inside your website.

One embed code and the game runs inside your website or landing page, on desktop as well as mobile. No redirect to a third-party page: visitors play where they already are, and the leads land in the same dashboard.

Internal & team

Gamification for your team.

Internal events, team building or trade shows with your own audience: quiz challenges and highscores drive engagement.

Requirements

What you need

No special equipment, no installation. Depending on the variant, the essentials are enough: a big screen with a phone as controller, play right in the browser on a smartphone, or embed the game in your own website.

Variant 1

On the big screen

  • Browser-capable screen

    TV, smart TV, signage player or laptop with a modern browser.

  • 10 Mbit internet

    Stable Wi-Fi or LAN from 10 Mbit/s is enough.

  • A phone to activate

    Scan a QR code and the smartphone becomes the controller, no app.

Variant 2

Web-only on the smartphone

  • A smartphone

    The user's own device with a modern browser.

  • Internet connection

    Wi-Fi or mobile data is enough to load and play.

  • QR code or link

    Share via social ad, newsletter or print: scan and play instantly, no screen needed.

Variant 3

Embedded in your website

  • A page you can edit

    Website, landing page or CMS page where you are allowed to paste an embed code.

  • One embed code

    Copy a single line from the GameHub and paste it in. No plug-in, no development work.

  • Desktop or phone

    Visitors keep playing in the same browser window, with no QR code and no page change.

Deployment

How to Deploy Our Games

Four typical setups, all run directly in the browser with no app download required. Choose what fits your location, hardware and campaign.

Single Player on One Display

One player connects to the big screen via QR code and controls the game from their smartphone. Perfect for trade shows, storefronts or Digital out of Home spaces.

Multiplayer on One Display

Several players connect to the big screen at the same time via QR code and control the game from their smartphones. Perfect for lobby battles, team plays and event highlights.

Web-only on Smartphone

Campaign entirely in the mobile browser: social ads, newsletters, landing pages. Same games, different channel, still no download.

Embedded in your own website

An embed code puts the game straight into your website or landing page, running on desktop and phone alike. Ideal for product pages, promo pages and newsletter destinations, because nobody has to leave the page.

Partners

Implementation & Infrastructure

Agencies and screen and trade show providers who help us bring your gamification projects to the floor.

  • Aquadrat
  • Azerion
  • Best Systems
  • Das Erlebnis Management
  • DigiUp
  • Dommer
  • Hi5 Branding
  • in4me
  • Markeding
  • Mediaplus
  • Werkstatt Lichtenthal
  • XXL Media

Which setup fits your channel?

Whether trade show, retail or DOOH: we recommend the game mechanic and setup that fit your use case and budget.

View pricing