Brand activations in every store, in one click
Through your media network, you push branded activations like a wheel of fortune onto the screens in one click, in every store and with no printing. Sold on top of the classic spot booking: higher value, measurable and differentiating.
From idea to live campaign in a few steps
No developers, no custom builds. Pick a game, brand it and go live the same day.
- 1
Pick a format and brand it
Create a branded game per advertiser in the visual editor, fully white-label.
- 2
Schedule it into inventory
Add the game as an interactive format to your existing screen and booking system.
- 3
Configure interaction and data
Opt-ins and reward mechanics, GDPR-compliant and built in.
- 4
Sell and report it
Offer the format as a premium product and report interactions instead of just impressions.
Typical use cases
Retail media networks that want to sell their screen inventory at a higher value.
Premium formats as a complement to the classic spot booking.
Measurable interaction as a selling point to advertisers.
Differentiation in the competition for ad budgets.
Why it works
Spot inventory is comparable and price-driven. An interactive format stands out, justifies higher prices and gives the advertiser interaction data instead of plain reach. It rolls out across the whole network in one click, with no printed POS material and no on-site logistics.
Ready to roll out branded games?
playvertise is white-label, GDPR-ready and live fast. Advertising you play, on screen with the smartphone as controller, with no app download at all.