Your game. Built from the ground up.
Does your campaign need its own game mechanics? We build a custom game, fully tailored to your brand, audience and goals.
How your custom game comes to life
- Briefing: What should the game do? Audience, channel and goals.
- Concept: Game idea, mechanics and visual concept, aligned with you.
- Development: We build the game and iterate on your feedback.
- Launch: Fully branded, tested and live in the GameHub.
When a custom game is worth it
A custom game pays off when the mechanic itself is part of the message: when the game makes your product operable, mirrors your process or turns your topic into something people can try. Built from the kit, that would stay an approximation.
Everything else stays the same: the same dashboard, the same lead fields, the same metrics, the same monthly licence. A custom game is not a detour around the platform, it is one more game in your library.
Cases featuring this game
Custom GamesBosch Professional
Custom game for Bosch Professional in public space.
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Custom GamesErste Bank Open
Center Court as a custom game for the Erste Bank Open: playable across various formats, open to everyone and promoted via Digital out of Home.
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Custom GamesOE3 Wake-up Challenge
The OE3 wake-up show becomes an interactive campaign at train stations across Austria.
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Try the idea as a campaign?
We translate the idea from this article into a concrete game setup, tailored to your channel and budget.
Free and non-binding